I help gaming companies improve live viewership.

Are you missing out on audience engagement?

In today’s livestreaming landscape, having your game streamed to thousands of viewers isn’t enough to turn heads anymore. Your game needs to stand out from the crowd.

Viewers are no longer happy to just be passive consumers; they want control over their content. They wish for the ability to interact with and impact the game they are watching in a meaningful way.

Promoting games has never been more challenging.

To really put your game out there, you’re expected to do exceptional work. Since this is a huge undertaking, most companies usually reach for ‘sure things’: spending a ton of money on social ads, influencer campaigns, and so on.

Gamers are becoming more resistant to this sort of marketing. To genuinely reach them, you need to go all-out and provide a unique and engaging experience whenever they come into contact with your game. That includes when it’s being played live by content creators.

Livestreaming has exploded over the last two to three years, and ignoring the medium or providing low-effort solutions will no longer cut it. Games have evolved — so has the landscape in which they are played.

I can help.

To provide viewers with the engaging interactivity they crave, I create software solutions that bridge the gap between the streamer playing your game and their audience. These direct, intimate interactions will create a lasting impression on your game's viewers, and will entice new players into wanting to try your game themselves.

Existing players will start finding themselves in a play/watch loop — they play, then watch live content and engage with the stream (like receiving in-game loot, or impacting the game in a meaningful way), making them want to play your game again.

Some examples of possible viewer interactions:

  • Influencing the game directly: controlling enemies or allies, spawning bosses or healing the streamer

  • Helping the streamer decide what to do: voting on dialogue options or what area to visit next

  • Challenging the streamer to perform certain tasks in your game

  • Familiarizing themselves with your game by browsing in-game knowledge and content through an extension: a lore codex or a skill tree calculator

  • Checking out the stats of a streamer playing a competitive game, and how they stack up against the viewer

  • Receiving custom rewards based on chat activity or time spent watching a game

I’m a gamer myself, so I know exactly what your audience wants. Rather than a generic web agency that does gaming projects on the side, I’m all-in on the gaming and streaming industry.

My mission is to create a truly awesome experience for your game's viewers, and to put gamers front and center — above all else.

Highlighted cases

Baldur's Gate 3 Game Integration

Larian Studios

Baldur's Gate 3 is a multi-platform RPG developed by Larian Studios, the studio behind the immensely successful Divinity: Original Sin series, among other games. I worked with Larian Studios to conceptualize and develop their Twitch integration, which offers streamer/viewer interactions such as inspecting a streamer's party and voting on dialogue options.

Intel Arabian Cup Companion

Riot Games

I worked with Riot Games to develop an extension for the MENA region that serves as a companion for the Intel Arabian Cup. Using this extension, players are able to earn in-game rewards based on their watch time, as well as stay up-to-date on any tournament updates.

Disco Elysium Companion

ZA/UM Studio

Disco Elysium is a role-playing video game that game takes place in a large city still recovering from a war decades prior to the game's start, with players taking the role of an amnesiac detective who has been tasked with solving a murder mystery. Using the Twitch Integration, streamers can play the game cooperatively with their viewers through the use of dialogue voting and in-game state boosting features.

Cult of the Lamb

Devolver Digital / Massive Monster

Cult of the Lamb casts players in the role of a possessed lamb saved from annihilation by an ominous stranger, and must repay their debt by building a loyal following in his name. By interacting with the Twitch integration, viewers will be able to collectively earn rewards, appear in-game as cult followers, and even help or hinder the streamer in their playthrough.